Nicholas Alexander MacAskill

Architected a high-fidelity production studio centered on eliminating agency friction through a high-velocity momentum cycle that deciphers ambiguous stakeholder intent into distinct service delivery for a global client base across Asia, the UK, and the US.

Engineered a high-fidelity delivery pipeline utilizing a modern tech stack (Webflow/Figma/custom code), achieving non-generic design velocity and a flawless execution standard that consistently bridges the gap between visual intent and stakeholder expectations.

Orchestrated the frictionless synthesis of design, code, SEO, and strategic marketing for clients across e-commerce, AI consulting, marketing agencies, and real estate, transforming transactional contracts into strategic partnerships by auditing project specifications before execution.

Collapsed design latency by integrating Midjourney and Figma into a unified prototyping stack, reducing iteration cycles from weeks to days and doubling operational efficiency for high-fidelity deployments.

Formulated ongoing SEO optimization roadmaps, presenting data-backed growth vectors to justify sustained investment and maximizing hourly Return on Talent (ROT).

Maintained a perfect 100% Job Success Score and a Top Rated status for all on-platform projects, accessible via my Upwork Profile.

Developed comprehensive hand-off protocols, upskilling clients via custom video libraries and live workshops to ensure long-term platform independence and system security.

Pioneered generative brand workflows for a suite of systems—including Bet Bodhi and GlassMetric—utilizing multi-image prompting and iterative style references to accelerate the path to market.

Engineered physical-digital hybrids for a Hong Kong athletic beverage brand, architecting a digital interface that bridges brand identity with a membership ecosystem for gym partnerships.

Neutralized native platform constraints by generating bespoke CSS/JS through AI synthesis, extending the Webflow viewport to deliver high-interaction digital systems.

Synthesized 6+ years of agile leadership with AI-accelerated execution, pivoting from agency management to pure hands-on execution and serving as the singular point of expertise for a global clientele.

Evolved from project leadership to full-stack sovereignty by mastering the Antigravity IDE and the "Ultimate Glass Stack," transitioning from high-level oversight to agent-first technical execution within antigravity's initial beta environment.

Orchestrated the multi-disciplinary integration of physical product and digital web architecture, ensuring a singular, transparent brand intent that sustains across the entire customer lifecycle and collapses the latency between the liquid and the layout.

Engineered the ‘glass veil’ of the digital experience, executing hands-on design and front-end development of brand assets and high-fidelity web environments to provide athletes with a transparent conduit to the brand’s performance truth.

Architected the strategic edge for North American market expansion, collaborating directly with the CEO to map new geographic nodes and optimize the momentum cycle for a high-velocity global launch.

Hardened the brand’s aesthetic signal through iterative Bayesian pivots, synthesizing high-latency feedback from Hong Kong’s elite fitness and wellness communities to refine the brand identity into a market-verified sovereign system.

Deployed institutional order-flow logic (ICT) to manage risk across a diversified portfolio of funded capital.

Executed high-precision setups with strict algorithmic discipline to extract consistent yield from financial markets.

Balanced aggressive growth vectors with capital preservation protocols in a simulated trading environment.

Mapping behavioral biometrics to decision velocity, codifying habits into an automated execution protocol that eliminates emotional drift.

Hybridizing Python volatility strategies with discretionary 'dial-control' to capture nuanced edge inefficiencies that pure algorithms miss.

Orchestrated the spatial mapping of athlete intent through deep user research and flow auditing, architecting the ecosystem’s logic in Figma—from initial wireframes to mid-fidelity designs—to ensure a frictionless 'glass viewport' that sustains from conceptual prior to final code deployment.

Architected a sovereign high-performance ecosystem (Next.js 16, Supabase, Stripe Connect) that collapses fragmented scheduling, payments, and community into a single source of truth, replacing industrial-age administrative friction with a zero-latency operating model.

Engineered a ‘glass viewport’ for athlete development, synthesizing real-time performance statistics (app/api/player-stats) and automated access control via Stripe webhooks to ensure the distance between payment and participation is zero.

Neutralized the 'complexity tax' via Google Anti-Gravity design principles, utilizing weightless motion logic and high-velocity layouts to ensure the interface remains a transparent veil—allowing the athlete to look through the software at their performance data rather than at a tool.

Optimized the nervous system through agentic background loops (Inngest), architecting autonomous cron-jobs for session reminders (app/api/cron/reminders) and membership audits, moving the enterprise from manual human checking to systemic verification.

Hardened the financial truth of the system by converting manual credit tracking into immutable PostgreSQL transactional logic (database/schema.sql), ensuring that availability and refunds (verify_refund_logic.js) are handled at the database level to abolish human error.

Architected a multi-agent orchestration workflow by establishing `AGENTS.md` as the centralized state for architectural rules, utilizing a dual-agent 'Manager-Worker' pattern (Antigravity for UI/UX, Claude Code for backend logic) to parallelize development velocity while maintaining 100% fidelity to Supabase RLS policies and role-based access controls.

Orchestrated full-spectrum hiring pipelines (screening, vetting, interviews) alongside the CEO, building a high-performance diverse team.

Designed incentive architectures to align employee promotion paths with funding milestones and organizational velocity.

Synchronized cross-functional vectors (Design, Dev, GTM), translating executive vision into initial product specs and actionable engineering inputs.

Leveraged 'Height' & 'Lattice' to institutionalize autonomous execution, moving the organization towards OKR-driven transparency in weekly 'all-hands' forums.

Optimized paid acquisition channels with a Head of Growth, achieving a 200% reduction in CPC and 3x industry average CTR through iterative creative logic targeting elite athletes.

Architected operational rhythms (weekly agendas, task accountability) and provided philosophical leadership to harmonize hands-on execution with departmental autonomy.

Orchestrated go-to-market strategy for an AI medtech startup (sleep apnea), driving a 300% increase in lead bookings and securing multiple product pilot opportunities.

Executed full-stack marketing initiatives across government, construction, and e-commerce sectors, translating technical complexity (SEO, PPC, Dev) into simple executive language.

Achieved elite ad performance metrics (6.5% CTR, >20% conversion) and tripled contact volume for home services providers through hyper-targeted campaigns.

Deployed Kanban-based project management architectures to staff and lead freelance teams, delivering complex brand guidelines, web design, and digital rollouts on time.

Engineered on-page SEO infrastructures (meta-data, schematic markup, sitemaps) and built authoritative backlink networks to secure organic dominance.

Engineered 'glass-box' transparency in client reporting, transforming raw data on budget optimization and lead flow into strategic partnership capital.

Operated as the top producer, generating $400k ARR in new business with <3% churn by anchoring client relationships in high-fidelity value delivery.

Achieved a 55% close rate on inbound opportunities, distilling multi-faceted software solutions into streamlined narratives for wealth managers.

Deployed live 'glass' simulations and video walkthroughs to bridge the gap between complex financial utility and user adoption across major Canadian firms.

Architected the feedback loop between end-users and internal stakeholders, translating qualitative planner insights into actionable feature engineering.

Collaborated directly with the CEO to scope enterprise opportunities, transforming in-person workshops into high-leverage acquisition channels.

Engineered a high-velocity discovery pipeline, averaging 15 weekly appointments and converting 30% into closed sales by translating complex financial scenarios into lucid value propositions.

Demonstrated elite technical aptitude by securing the 3rd highest regional score on Investment Funds regulatory exams, rapidly internalizing and deploying complex compliance architectures.

Conducted deep-dive quantitative reviews to optimize client risk profiles, filling critical gaps in retirement planning through consultative transparency.

Collaborated with a senior partner (20+ years tenure) to audit and effectively restructure an established book of business, maintaining immutable compliance standards and rigorous data integrity.

Architected cultural narratives for early digital demographics, establishing feedback loops between editorial intuition and click-stream mechanics.

Distilled qualitative trends into quantifiable engagement vectors, laying the groundwork for data-backed creative direction before the era of automated feeds.

Optimized content velocity based on real-time signal, treating audience attention as a tradable asset.

Forged high-velocity trust mechanics in a deployable field environment, calibrating interpersonal persuasion at scale to close financial instruments.

Executed zero-latency objection handling, operating as a decentralized point of sale while maintaining strict compliance protocols.

Systematized the 'cold approach' into a repeatable conversion algorithm, consistently exceeding volume quotas through psychological pattern recognition.